Breaking Barriers in Gene Therapy Recruitment and Engagement: Navigating Trust and Co-Creation Beyond Traditional Strategies for Patients Living with Sickle Cell Disease

Time: 1:00 pm
day: Day 1


  • Explore the innovative approach of co-creating recruitment campaigns with underrepresented communities, involving them in every step of the process to build trust and ensure cultural relevance
  • Delve into the role of patient advocacy in establishing trust, with insights into collaboration with patient advocates to educate communities, influence protocol changes, and contribute to the success of gene therapy trials